How can you increase your page RPM?

How can you increase your page RPM?

HOW PUBLISHERS CAN INCREASE THEIR PAGE RPM Written by publift2019  17 Apr, 2020  Publisher Resources Publishers have several tools at their disposal to achieve and keep a path to revenue growth. One of the key metrics they can monitor and influence is...
Postcard from China: Market Overview

Postcard from China: Market Overview

Postcard from China: Market Overview Written by publift2019  24 Jan, 2020  Publisher Resources It’s impossible to deny the allure and mystery of China. Publift CEO, Colm Dolan shares his thoughts from a recent trip to the land of the Red Dragon with...
Increasing Advertising Revenue

Increasing Advertising Revenue

Increasing Advertising Revenue: SODP Podcast Written by Kylie Royle  6 Jan, 2020  Publisher Resources Vahe Arabian from State of Digital Publishing sat down with Publift CEO, Colm Dolan to discuss the current state of play for online publishers and...
Riding the Programmatic Wave

Riding the Programmatic Wave

Riding the Programmatic Wave: IAB Australia Podcast Written by Kylie Royle  16 Dec, 2019  Publisher Resources Publift CEO, Colm Dolan shares his advice for publishers about riding the highs and lows of online publishing in this chat with IAB Australia...