Why CPMs Change Throughout the Year

Why CPMs Change Throughout the Year

Publisher resources Why CPMs Change Throughout the Year Ben Morrisroe, Marketing Coordinator 15 April 2019 Have you ever wondered what is causing your CPMs to fluctuate so much throughout the year? Sometimes it’s obvious. You may be coming up to Christmas or...
What Is Google's DFP First Look

What Is Google's DFP First Look

Publisher resources Publishers Guide To Google DPF And First Look  Ben Morrisroe, Marketing Coordinator 25 March 2019 In 2018, Google retired AdWords and DoubleClick brands and went through a rebranding venture with one single goal: to simplify its advertising...