HotCopper is Australia’s largest stock trading and investment internet discussion forum and provides the latest in Australian finance news, market caps , ASX listed company announcements and prices.
Hotcopper is a Perth based finance publisher, producing a very popular forum that receives the attention of big players in the Australian finance industry. In terms of ad operation management, Hotcopper began the relationship with us in early 2016, after having difficulties locking down ad technology vendors and managers. Hotcopper’s legacy setup was strong, consisting of using Google with network competition, but an inefficient ad server setup halted their growth.
Due to the nature of Hotcopper's site, native offerings were products that worked extremely well in their setup. Without the need to make changes to their site structure, native positioning thrived within their content.
By Removing their inefficient waterfall ad system and setting up new ad technologies, working with Hotcopper has been very successful. Our partnership with Hotcopper has allowed for them to increase time and resources into new products, such as their new mobile app, which now contains the best performing ad positions and sizes.
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The New Daily is an independent fast growing news website, providing up to the minute reporting on the biggest stories of the day.
The New Daily provides news you can use from the worlds of money, sport, entertainment, and lifestyle. With a 5am email sent to over 1,000,000 subscribers every day of the week, The New Daily equips their audience with everything they need to know in a neat package of key stories, images and insight.
Australia’s largest independent women’s website. We are news, opinion, social commentary, political analysis, style, relationships, parenting, beauty and healthy, great videos, clever podcasts, and deeply personal stories.