MetService

Metservice NZ Meteorological Service of New Zealand Limited (MetService) was established as a state-owned enterprise in 1992. It employs about 250 staff and its headquarters are in Wellington, New Zealand.

URL: http://www.metservice.com/national/home

Metservice NZ

Metservice NZ Meteorological Service of New Zealand Limited (MetService) was established as a state-owned enterprise in 1992. It employs about 250 staff and its headquarters are in Wellington, New Zealand.

-

MONTHLY IMPRESSIONS

-

UNIQUE USERS

-

ACTIVE DEALS

Advertise On Metservice NZ

MetService NZ Background

Metservice NZ Meteorological Service of New Zealand Limited (MetService) was established as a state-owned enterprise in 1992. It employs about 250 staff and its headquarters are in Wellington, New Zealand.

Partnership Goals

In 2015, Metservice NZ had a two person ad operations team, which they were looking to expand quickly as their advertising demand grew. Due to having a small team, regardless of the size of the publisher, the capabilities of integrating new advertising technologies and the ability to effectively manage the operations was challenging.

Publift Approach

Publift and Metservice began their relationship in early 2016, with a successful transition from their legacy ad serving waterfall to a header bidding solution, and with the implementation of a granular first look strategy, Metservice were able to grow their programmatic revenue, alongside their direct campaigns. The uplift that was produced from our relationship with Metservice has allowed for the expansion of their ad operations team, meaning they can continually grow products and services, such as their new mobile app.

YoY Revenue

Achieved Results

  • 91% increase YoY in CPM
  • 68% increase YoY in programmatic revenue
  • Programmatic fill up 26% YoY

READ MORE SUCCESS STORIES

OzBargain

We share the best bargains in Australia and share them with each other. Our goal is simple – bringing the best deals and bargains in Australia to consumers.

Case Study Stats

Metservice

Metservice NZ Meteorological Service of New Zealand Limited (MetService) was established as a state-owned enterprise in 1992. It employs about 250 staff and its headquarters are in Wellington, New Zealand.

Case Study Stats

The New Daily

The New Daily is an independent fast growing news website, providing up to the minute reporting on the biggest stories of the day.

Case Study Stats

Willyweather

Willyweather's mission is to gather, from various sources, the most reliable weather forecast and observational data worldwide; and to present that data in the most simple, innovative and user-friendly ways.

Stats

Mamamia

iBuild New

A site that simplifies the process of finding and choosing a new home to build

Stats

Envato

Envato Tuts+ offers video courses and written tutorials to help you learn creative skills in code, design and illustration, photography, video, music, web design, game development, craft, and more.

Stats

HotCopper

HotCopper is Australia's largest stock trading and investment internet discussion forum and provides the latest in Australian finance news, market caps , ASX listed company announcements and prices.

Case Study Stats

Trading Post