About Us

 

We lift ad revenue for Aussie & Kiwi publishers with cutting-edge adtech and a team of awesome people.

 

Find your site's potential

Our Story

The only Google Certified Publishing Partner based in Australia & New Zealand

It all started when Colm Dolan and Tobin Page, a couple of brainy blokes from Google, got the idea to jump in and actually help publishers execute all of the techy recommendations they’d been giving out for years. They saw firsthand how publishers struggle to keep up with the complex advertising landscape (fair enough – it changes more often than the PM).

They knew there was no shortage of ad platforms out there for publishers, but nobody seemed to be helping publishers to combine all of these platforms effectively. It became very clear there was a massive opportunity to find a way to do this so publishers could focus on what they do best: create content.

Headquartered in the trendy Sydney suburb of Surry Hills, Publift is now a team of 20 loaded with expertise, passion and a cheeky sense of humour. We fill the resource and knowledge gap often faced by digital publishers like you with the ultimate goal of lifting your ad revenue (while having a bit of fun).

Publift's timeline to becoming a Google certified publishing partner

Words we live by

We are ethical

We are honest

We learn from failure

We celebrate success

We have fun

A FLARE FOR CARE

We do what we can for our community

We live in a special place and it’s up to us to make sure future generations get to enjoy it too. It’s not just about a day here and there to volunteer, it’s about changing the way we live and work on a daily basis to really make an impact.

We spend a huge chunk of our time at the office so it only makes sense to bring those sustainability habits to work too. At Publift, we encourage eco-friendly transport, use an intricate office recycling system, sip out of our Publift “keep cups” and have big plans for our dream office. We’re talking self-sufficient solar-powered office space, complete with Tesla Power Walls and a fleet of electric vehicles. (*sigh* – one day…)

Our work with Sydney Dog and Cat Home, Clean Up Australia, Oz Harvest, Can Too and various charities are some of the other things we do outside of the ordinary to do our part.

Meet the team

Australia & NZ are known for laid-back vibes. We embrace that here at Publift with a “work smarter, not harder” outlook.

Colm Dolan

Colm Dolan

Founder & CEO

“I ran the New York Marathon in under 4 hours!”

Tobin Page

Tobin Page

COO & Co-Founder

“I’m a closet Arnie fan. His films are so bad they are good.”

Joe Wongchanglor

Joe Wongchanglor

Head of Technology

“I love the Beatles.”

Dan Lakajev

Dan Lakajev

Head of Supply

“My great grandpa was co-captain on the Titanic.”

Brock Munro

Brock Munro

Platform Lead

“I have been to Mars. But only once.”

Catharine Nixon

Catharine Nixon

Operations Manager

“I would love to one day meet David Attenborough.”

Kayci Scaggs

Kayci Scaggs

Marketing Manager

“My brother and I were born on the exact same day at the exact same time, but 2 years apart.”

Nick Dunlop

Nick Dunlop

Regional Lead

I used to be a wedding DJ!”

Charlotte Holt

Charlotte Holt

Finance

“I was a synchronised swimmer for 10 years competing for and representing my home county, Surrey.”

Adam De Cruz

Adam De Cruz

Senior Web Developer

“I have played a lot of and invested in a trading card game called Magic the Gathering.”

Darran Blackweir

Darran Blackweir

Web Developer

“I randomly got into a red carpet movie premier in Los Angeles wearing just my flip flops and beach shorts…”

Robin Roqueza

Robin Roqueza

Developer

“I collect Vinyls, but only Hip-hop albums.”

Nate Watanasuwan

Nate Watanasuwan

Account Lead

“I was ordained as a Buddhist monk for 1 month”

Sei Castro

Sei Castro

Remote Team Lead

“I’m really into mountain climbing and already did my third.”

Clinton Wanason

Clinton Wanason

Remote Web Developer

“I can speak 4 dialects.”

Naphaly Siackhasone

Naphaly Siackhasone

Account Manager

“My name was inspired by angels from an old Laotian legend.”

Ayush James

Ayush James

Account Manager

“In my spare time, I like to edit photos and short videos.”

Patrick Nelson

Patrick Nelson

Account Coordinator

I’ve broken my collarbone 6 times (and I don’t play rugby)”

Emilio Venturina

Emilio Venturina

Account Coordinator

“There was a time I slept while standing up”

Ben Morrisroe

Ben Morrisroe

Marketing Coordinator

I have a duck called Basil and have been in the Arctic Circle.”

Presley Tran

Presley Tran

Media Production Coordinator 

I played a student in the film Alex & Eve. I made a mate laugh so hard in one of the scenes that the director told him to get out of the shot altogether.”

Have a question?

Level 9 46-56 Kippax Street
Surry Hills NSW 2010
Australia

contact@publift.com