About Us

 

We lift ad revenue for Aussie & Kiwi publishers with cutting-edge adtech and a team of awesome people.

 

Find your site's potential

Our Story

The only Google Certified Publishing Partner based in Australia & New Zealand

It all started when Colm Dolan and Tobin Page, a couple of brainy blokes from Google, got the idea to jump in and actually help publishers execute all of the techy recommendations they’d been giving out for years. They saw firsthand how publishers struggle to keep up with the complex advertising landscape (fair enough - it changes more often than the PM).

They knew there was no shortage of ad platforms out there for publishers, but nobody seemed to be helping publishers to combine all of these platforms effectively. It became very clear there was a massive opportunity to find a way to do this so publishers could focus on what they do best: create content.

Headquartered in the trendy Sydney suburb of Surry Hills, Publift is now a team of 20 loaded with expertise, passion and a cheeky sense of humour. We fill the resource and knowledge gap often faced by digital publishers like you with the ultimate goal of lifting your ad revenue (while having a bit of fun).

Publift's timeline to becoming a Google certified publishing partner

Words we live by

We are ethical

We are honest

We learn from failure

We celebrate success

We have fun

A FLARE FOR CARE

We do what we can for our community

We live in a special place and it’s up to us to make sure future generations get to enjoy it too. It’s not just about a day here and there to volunteer, it’s about changing the way we live and work on a daily basis to really make an impact.

We spend a huge chunk of our time at the office so it only makes sense to bring those sustainability habits to work too. At Publift, we encourage eco-friendly transport, use an intricate office recycling system, sip out of our Publift "keep cups" and have big plans for our dream office. We’re talking self-sufficient solar-powered office space, complete with Tesla Power Walls and a fleet of electric vehicles. (*sigh* - one day…)

Our work with Sydney Dog and Cat Home, Clean Up Australia, Oz Harvest, Can Too and various charities are some of the other things we do outside of the ordinary to do our part.

Meet the team

Australia & NZ are known for laid-back vibes. We embrace that here at Publift with a "work smarter, not harder" outlook.

Colm Dolan

Colm Dolan

Founder & CEO

“I ran the New York Marathon in under 4 hours!”

Tobin Page

Tobin Page

COO & Co-Founder

“I'm a closet Arnie fan. His films are so bad they are good.”

Joe Wongchanglor

Joe Wongchanglor

Head of Technology

“I love the Beatles.”

Sandra Moynihan

Sandra Moynihan

Head of Commercial Strategy

“My first job in the Media industry was to find new bands and music on MySpace to use in our TV shows !!!”

Brock Munro

Brock Munro

Platform Lead

“I have been to Mars. But only once.”

Catharine Nixon

Catharine Nixon

Operations Manager

“I would love to one day meet David Attenborough.”

Kylie Royle

Kylie Royle

Marketing Manager

“I wanted to become a Feng Shui Master ... but I got stuck at Rock, Paper, Scissors.”

Nick Dunlop

Nick Dunlop

Regional Lead

I used to be a wedding DJ!”

Patrick McDonald

Patrick McDonald

Commercial Manager

“Joined Coolio on stage at a festival during Gangster's Paradise.”

Ben Morrisroe

Ben Morrisroe

Publisher Development Lead

I have a duck called Basil and have been in the Arctic Circle.”

Nate Watanasuwan

Nate Watanasuwan

Account Lead

“I was ordained as a Buddhist monk for 1 month”

Charlotte Holt

Charlotte Holt

Finance

“I was a synchronised swimmer for 10 years competing for and representing my home county, Surrey.”

Adam De Cruz

Adam De Cruz

Senior Web Developer

“I have played a lot of and invested in a trading card game called Magic the Gathering.”

Darran Blackweir

Darran Blackweir

Web Developer

“I randomly got into a red carpet movie premier in Los Angeles wearing just my flip flops and beach shorts…”

Robin Roqueza

Robin Roqueza

Developer

“I collect Vinyls, but only Hip-hop albums.”

Sei Castro

Sei Castro

Remote Team Lead

“I’m really into mountain climbing."

Clinton Wanason

Clinton Wanason

Remote Web Developer

“I can speak 4 dialects.”

Naphaly Siackhasone

Naphaly Siackhasone

Account Manager

“My name was inspired by angels from an old Laotian legend.”

Chris Pasquali

Chris Pasquali

Technical Account Manager 

I was a skateboarding champion in my past life.”

Patrick Nelson

Patrick Nelson

Account Coordinator

I’ve broken my collarbone 6 times (and I don’t play rugby).”

Emilio Venturina

Emilio Venturina

Account Coordinator

"There was a time I slept while standing up"

Presley Tran

Presley Tran

Media Production Coordinator 

I played a student in the film Alex & Eve. I made a mate laugh so hard in one of the scenes that the director told him to get out of the shot altogether.”

Jessica Williams

Jessica Williams

Designer

I have a guinea pig with alopecia.”

Mae-Ann Kang

Mae-Ann Kang

Accounts Assistant

I love anything to do with rhythm - drumming, tap dancing, and jazz!”

Amir Hussein

Amir Hussein

Software Engineer Intern

"I bake my own bread."

Richard Shin

Richard Shin

Graduate Analyst

My last name means spicy.”

Pyit Phyo Aung

Pyit Phyo Aung

Senior Software Engineer

I have a son who shows me the whole world through different lenses.”

Daniella Hapa

Daniella Hapa

Account Coordinator

My hobbies are eating and thinking about what I'm going to eat next.”

Have a question?

Sydney

Level 9, 46-56 Kippax Street
Surry Hills NSW 2010
Australia

Melbourne

Level 2, 696 Bourke Street
Melbourne VIC 3000
Australia

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