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Fuse Enterprise

Supercharge your Ad Operations with Fuse Enterprise

Unlock the full potential of your advertising strategy with Fuse, the AI-powered ad management platform designed for enterprise publishers. Fuse seamlessly integrates 11 essential adtech products into a single, easy-to-use solution, empowering you to manage, optimise, and innovate your ad operations effortlessly.

All-in-One Ad Management

Trade in-house, static solutions for a sophisticated Ad Management platform. Build, manage, and optimise your advertising stack. In one place, no code, in the blink of an eye.

Unified Reporting

Gain complete visibility into your ad performance across all revenue streams. Fuse's unified reporting system consolidates data from direct sales, programmatic ads, user interactions, and traffic sources into one comprehensive dashboard.

SSP Network Breakdown

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SSP Summary

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SSP Account Breakdown

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A/B/n Testing


Empower your adtech team with no-code A/B/n testing capabilities. Quickly test and iterate on different ad configurations, ensuring optimal performance and user experience.

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AI Optimisation


Leverage advanced AI to automatically optimize non-visual variables like time-out rates, price floors, and demand partners. Input your revenue or page performance targets, and Fuse’s AI will ensure your ad operations are perfectly aligned with your goals.

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Personalised Ad Experiences

Granular Control

Deliver tailored ad experiences to your users with granular control over ad configurations. Segment audiences and customise ad delivery based on user profiles, behaviours, and preferences.

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User-Centric Adjustments


Adjust ad density for first-time users, optimise ad delivery for low-bandwidth environments, and customise ads based on geographic location. Fuse makes it easy to prioritise user experience while maximising revenue.

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Over-night increase of 85-100%

"Publift was able to help TI rapidly increase the value of our digital display inventory by implementing the Fuse tags. This allowed our ad ops team to manage the method in which we deliver our inventory on our pages. We implemented lazy load to increase viewability which resulted in over-night increase of 85-100% in viewability."

Paul Cook,
Senior Director Media Operations, Trader Interactive

Seamless Integration and Scalability

Effortless Integration

Fuse integrates smoothly with your existing ad stack, including Google Ad Manager and SSP connections. New vendor integrations can be completed within a day, ensuring minimal disruption to your operations.

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Scalable Control


Manage and synchronise ad configurations across multiple domains from a centralised platform. Customise variables to optimise performance, ensuring your ad stack scales efficiently with your growth.

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Monitoring and Safety

Continuous Monitoring


Ensure your ad operations are always running smoothly. Fuse continuously monitors features and settings across device types, browsers, and geographies, maintaining high ad quality and seamless delivery.

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Secure Data Storage


Your data is stored securely in a separated tenant and data lake, enhancing security and compliance. Fuse includes built-in redundancies for core infrastructure, such as the CDN, to ensure uninterrupted ad delivery.

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Proven Success with Major Brands


Fuse is trusted by leading global brands such as carsales, Gumtree, and Trader Interactive. Experience significant improvements in programmatic revenue, ad loading speeds, and Page RPM with Fuse.

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Ready to Transform Your Ad Management?

Experience the power of AI-driven ad management with Fuse. Contact us today to learn more and schedule a demo.

Customer Story

“With this toolkit Publift has provided, we can almost [make changes] in real-time. We did develop a quick native ad unit that was ad injection, so I didn’t even need to involve the development from a ticket release process. There’s a lot of immediate situations that Publift can resolve right there in a UI. So I can simply go click turn stuff on turn stuff on and really throttle performance in either direction with the use cases.”

Paul Cook,
Senior Director Media Operations
Trader Interactive

Reduce costs, grow revenue and run your business more efficiently on a fully integrated platform.

Use Publift to manage all of your ad revenue needs, evaluate performance and test and launch new hypotheses in seconds.

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