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AdTeach

An educational series brought to you by the team at Publift to help you understand the ins and outs of programmatic.
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What is Google Ad Manager? - GAM Tutorial
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What is Google Ad Manager? - GAM Tutorial

Unlock the Power of Google Ad Manager (GAM) for Your Website Monetization! 💰But what is GAM? Is it Google Ads? Is it AdSense? 🤔

Publisher Resources
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Publishers
Monetisation
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CPM vs RPM, which is better for publishers?
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CPM vs RPM, which is better for publishers?

Understanding CPM (Cost Per Mille) and RPM (Revenue Per Mille) is crucial for publishers looking to track and optimize their advertising revenue.

Publisher Resources
Monetisation
Publishers
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A/B Testing for Publishers - A Practical Guide
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A/B Testing for Publishers - A Practical Guide

In this A/B testing complete guide episode, we’ve compiled everything from what A/B testing is, its benefits, and its challenges.

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Publishers
Monetisation
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How to Earn Money With Google AdSense?
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How to Earn Money With Google AdSense?

In this Google AdSense 101 episode, we’ve summarized what Google AdSense is and how to earn money from it.

Monetisation
Platforms
Publisher Resources
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What is Page RPM? How to Increase Page RPM?
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What is Page RPM? How to Increase Page RPM?

In this episode, we cover what page RPM is and how to increase it.

Monetisation
Publisher Resources
Publishers
All
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What is a Mobile Ad Network? The Best Mobile Ad Networks in 2025
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What is a Mobile Ad Network? The Best Mobile Ad Networks in 2025

In the latest instalment of Adteach, Naomi gives a complete guide to the best mobile ad networks, from what they are to the best ones for you!

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Monetisation
Publishers
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