Layout Teardown: Episode 3 — Cars.com's Sophisticated Ad Strategy
Layout Teardown is a video series where Ben and Brock breakdown the ad strategy and website layout of popular publishers. In this week's episode, we're taking a look at Cars.com, one of the biggest auto marketplaces in the US. Ben and Brock speak about the detailed insights and suggestions for optimising cars.com’s ad revenue. From tweaking the desktop layout to maximising mobile monetisation with various ad units, stay tuned to learn valuable tips to develop your ad strategy and improve overall performance.