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AdTeach

An educational series brought to you by the team at Publift to help you understand the ins and outs of programmatic.
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How to Earn Money With Google AdSense?
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How to Earn Money With Google AdSense?

In this Google AdSense 101 episode, we’ve summarized what Google AdSense is and how to earn money from it.

Monetisation
Platforms
Publisher Resources
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A/B Testing for Publishers - A Practical Guide
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A/B Testing for Publishers - A Practical Guide

In this A/B testing complete guide episode, we’ve compiled everything from what A/B testing is, its benefits, and its challenges.

Publisher Resources
Publishers
Monetisation
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CPM vs RPM, which is better for publishers?
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CPM vs RPM, which is better for publishers?

Understanding CPM (Cost Per Mille) and RPM (Revenue Per Mille) is crucial for publishers looking to track and optimize their advertising revenue.

Publisher Resources
Monetisation
Publishers
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What is Google Ad Manager? - GAM Tutorial
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What is Google Ad Manager? - GAM Tutorial

Unlock the Power of Google Ad Manager (GAM) for Your Website Monetization! 💰But what is GAM? Is it Google Ads? Is it AdSense? 🤔

Publisher Resources
Platforms
Publishers
Monetisation
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Layout Teardown: Episode 3 — Cars.com's Sophisticated Ad Strategy
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46 mins watch
Layout Teardown: Episode 3 — Cars.com's Sophisticated Ad Strategy

In this week's episode, we're taking a look at cars.com, one of the biggest auto marketplaces in the US. Ben and Brock speak about the detailed insights and suggestions for optimizing cars.com’s ad revenue.

Publishers
Publisher Resources
Insights
Platforms
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What is AdSense Arbitrage? Best Practices for Using AdSense Arbitrage
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4 mins watch
What is AdSense Arbitrage? Best Practices for Using AdSense Arbitrage

We're delving deep into the world of AdSense arbitrage—a game-changing strategy where publishers invest in ads to drive traffic.

Publishers
Publisher Resources
Monetisation
Insights
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