How to increase user time on page

How to increase user time on page

HOW PUBLISHERS CAN INCREASEUSER TIME ON SITE Written by Betty  4 Jul, 2020  Publisher Resources Why is it important to track the time spent on your website? Aren't the number of pages visited good enough? Well, not really. Time on site gives a much...
Top Video ad networks for publishers

Top Video ad networks for publishers

TOP VIDEO AD NETWORKS FOR PUBLISHERS Written by publift2019  3 Jul, 2020  Publisher Resources In 2020, YouTube has proven that video ads are here to stay, hence it doesn't come as a surprise that publishers are increasingly using video ad networks to...
What is eCPM?

What is eCPM?

What Is eCPM? Written by publift2019  25 Jun, 2020  Publisher Resources eCPM is a key ad performance metric used by publishers to monitor the revenue generated from the ads on their site. It’s common for publishers and to be confused by eCPM, as...