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Brock Munro

Brock is the Head of Product & Yield at Publift. He has been a pioneer in the business since he began his adtech journey in 2016. From starting as an Account Manager to now leading the Yield Management team, direction of our Product, and being in the industry for close to a decade, Brock has been able to observe the evolution of adtech and hone a deep understanding of the ecosystem.
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How to Find a Profitable Niche

Find a niche that combines your passion with market demand for lasting success.

Data Management Platforms and Customer Data Platforms: What You Need to Know

From data collection to personalized marketing, understand how DMPs and CDPs differ and which one fits your business goals.

Publift Supported Identity Solutions

Discover how Publift’s identity solutions help publishers maintain ad revenue and relevancy in a cookie-less world using first-party data and contextual targeting.

Best Affiliate Marketing Strategies To Follow In 2024

Improve your affiliate marketing game in 2024 by using effective strategies to increase revenue and engage your audience.

How to Monetize a Website? 8 Practical Tips

Ready to turn your website into a money-making venture? Discover innovative strategies for successfully monetizing your passion and boosting your income.

What is a Data Management Platform (DMP)?

Optimize your advertising strategies with a Data Management Platform (DMP) that collects and activates audience data, resulting in personalized campaigns and improved ad performance.

Brock Munro
11
mins read
What Is LiveRamp—A Guide for Publishers

LiveRamp is a powerful data onboarding solution that helps publishers create targeted ads in the absence of third-party cookies. Read this post to find out more

Brock Munro
9
mins read
Mobile Ads Best Practices for Publishers

Maximize ad revenue with our guide to five mobile ads best practices for publishers. Learn all about the latest trends shaping the mobile publishing industry.

CPM vs RPM: The Differences Publishers Should Know

Though sometimes used interchangeably by publishers, CPM and RPM are two different publisher metrics. This guide breaks down the two metrics in detail.

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