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Adtech Industry

Rubicon Heavily Investing into Header Bidding and PMPs

As a key channel partner of Rubicon Australia – our team was invited to attend their regional summit to get an insight on what's happening in the market.

Did Header Bidding Twist Google’s Arm?

Did the rapid adoption of header bidding and its impact on revenue blindside Google? Find out more about Google's response.

Horsing Around at Google AdX Bootcamp!

The Publift Team were thrilled to be part of the Google Ad Exchange Bootcamp in the Tattersalls Club in Sydney CBD on Thursday 18th February, 2016.

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