Adtech Industry

Our mobile ads guide will help you choose the right size to increase your ad revenue in 2022.

Publift CEO Colm talks about the deprecation of third party cookies, Google’s commitment to finding a viable replacement, and global privacy laws.

How can we take advantage of all of the benefits and value of programmatic advertising without sacrificing our brand and user experience? Find out more.

Do display ads really affect your website’s SEO? Learn how to maintain and grow your user base while maximizing ad revenue.

Find out when Google will start transitioning your traffic to a first price auction, how the change is progressing and what other publishers are saying.

Confused about programmatic advertising? Learn the basics with our ultimate glossary for publishers and anyone new to the industry.

Google’s Exchange Bidding has landed! Having rolled out the beta version across our publishers, the results are better than we could have imagined.

As a key channel partner of Rubicon Australia – our team was invited to attend their regional summit to get an insight on what's happening in the market.

Did the rapid adoption of header bidding and its impact on revenue blindside Google? Find out more about Google's response.